Pinterest your audience
Reach people while they are planning and looking for ideas. Pinterest is a visual discovery platform where people search for and save ideas, which makes it a useful place to introduce products and services before a purchase decision.
Pinterest Ads let you promote your content to people based on what they search for and save, as well as by age, gender, location and language.
imexpert plans, builds and manages Pinterest campaigns and reports the results honestly, including where tracking can’t show the whole picture.
Pinterest behaves more like a search engine than a social feed. People arrive to plan a project, find inspiration or compare options, so a well-placed Pin can reach them early and keep working for longer than a typical social post. It suits businesses with visual products, services or ideas, such as home and garden, weddings and events, fashion, food and travel.
Wondering whether Pinterest is right for your business? Talk to imexpert and we will give you a straight answer. You can also explore our other social media advertising options.
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Get tera Social AdsPinterest can suit businesses with visual products, services or ideas, particularly where customers plan projects or compare options such as home and garden, weddings, fashion, food and travel.
Campaigns can use audience signals such as interests, keywords, demographics and location, with the exact options depending on Pinterest’s current advertising tools and the campaign objective.
Yes, where the necessary tracking and audience requirements are met, Pinterest can be used to reach people who have already visited your website or engaged with your content.
Strong Pinterest creative is visual, clear and useful in the context of discovery. We format images or video and write supporting copy to suit how people search, save and plan on the platform.
We review clicks, website visits and other platform results alongside GA4 key events where tracking permits, then judge performance against the campaign’s actual business objective.
No. We assess whether your audience, offer and available creative suit the platform before recommending spend, and we will suggest another channel where it is a better fit.
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Assess Pinterest against your buying journey, visual content, website and margins before committing a campaign budget.
Prepare the offer, creative, landing page and tracking for a Pinterest campaign that can be assessed against real business outcomes.
Separate Pinterest engagement, website activity and commercial results so reporting shows what the campaign contributes to your business.
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