The challenge
The purchase is visual, personal and high-consideration. Buyers browse widely before they ever ask for a consultation.
How we work
We run search, paid and social together around the way people really shop for their home, so the business is there from first idea to booked consultation, and we track every step.
What we've learned
Visual, high-consideration purchases reward patience, good imagery and an easy next step.
Results
Clicks through to the website from social ads rose more than two and a half times year on year, on almost the same budget.
Index value, not an absolute figure.
| Before | After | Change |
|---|---|---|
| 100 | 257 | +157% (improved) |
How these figures were measured
- Period: 1 April 2026 to 30 September 2026
- Compared with: The same dates one year earlier
- Note: Year on year: 1 April to 30 September 2026 against the same months in 2025. Figures are shown as an index so real volumes stay private. Social figures cover all Meta ad campaigns. Spend was almost unchanged between the two periods.
- Clicks to the website from social ads
- Source: Meta Ads Link clicks from Meta ads through to the website, all campaigns, as reported by Meta.