The challenge
Trust is everything. Reviews, clarity and a human tone decide who gets the call.
How we work
We build the whole presence around trust: a strong local profile, search and social ads that sound human, and simple ways to get in touch.
What we've learned
When someone is inviting you in, tone and proof matter as much as price.
Results
The Google profile was shown twice as often year on year, and direction requests from it rose by more than 75%.
Index value, not an absolute figure.
| Before | After | Change |
|---|---|---|
| 100 | 201 | +101% (improved) |
Index value, not an absolute figure.
| Before | After | Change |
|---|---|---|
| 100 | 177 | +77% (improved) |
How these figures were measured
- Period: 1 April 2026 to 30 September 2026
- Compared with: The same dates one year earlier
- Note: Year on year: 1 April to 30 September 2026 against the same months in 2025. Figures are shown as an index so real volumes stay private. Profile impressions count each person once a day.
- Google profile impressions
- Source: Google Business Profile Times the Google Business Profile was shown on Google Search and Maps. Google counts each person once a day.
- Direction requests from the Google profile
- Source: Google Business Profile Requests for directions made from the Google Business Profile.