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Google Ads strategy and optimisation covering Search, Performance Max, Shopping, Display, YouTube, lead generation, targeting and campaign efficiency.
Google advertising policies are designed to promote a safe and positive experience for both advertisers and users.
Read articleGoogle Ads account verification is a process that helps ensure that the person or business creating an ad account is legitimate and that they comply with Google’s advertising policies.
Read articlePrepare the image ratios, text assets and landing page needed for Google responsive display ads.
Read articleHow to share your Google Ads account Google allows you to share access to your Google Ads account allowing you to work with other pople in your business or with digital marketing agencies like imexpert. At imexpert we request access to your Google Ads…
Read articleUpdates to Google keyword matching options Today Google Ads announced an update to the matching behavior of phrase and broad match modified (BMM) keywords. What’s changing Starting on February 18th, phrase and BMM keywords will begin to match the same user searches. With this…
Read articleAssess YouTube’s role in product explanation, customer discovery, creative testing and measurable campaigns.
Read articleFree digital marketing consultations. Talk to a real person about your goals, with no obligation.
